Rick Shiels Net Worth 2025: YouTube Golf Star Income, Deals & Career

Rick Shiels, a former golf coach from Bolton, England, has transformed into one of the most influential figures in the golf world. Through his engaging YouTube content, brand partnerships, and innovative approach to golf media, Shiels has amassed a significant following and a substantial net worth. As of 2025, his estimated net worth stands at approximately $4 million, reflecting his success in leveraging digital platforms to revolutionize golf content.

Biography

Early Life and Education

Rick Shiels was born in Bolton, England, and developed an interest in golf at the age of 11. He pursued his passion by enrolling in a diploma program in golf studies at Myerscough College. By 19, Shiels had completed his PGA training and began working at Mere Golf and Country Club in Cheshire, laying the foundation for his future career in golf coaching and content creation.

Career Journey

In 2011, while working at Trafford Golf Centre, Shiels launched his YouTube channel, "Rick Shiels Golf," aiming to attract more clients for his coaching services. The channel quickly gained popularity for its accessible golf tutorials, equipment reviews, and course vlogs. Over the years, Shiels has collaborated with numerous brands and professional golfers, expanding his reach and influence in the golf community.

How Rick Shiels Changed Golf Content on YouTube

Rick Shiels revolutionized golf content by making it more accessible and engaging for a broader audience. His honest equipment reviews, relatable tutorials, and entertaining course vlogs have demystified the sport, attracting both seasoned golfers and newcomers. Shiels' innovative approach has set a new standard for golf content on digital platforms.

Personal Life and Relationships

Rick Shiels is married to Claire Shiels, and together they have three children. The couple celebrated their 10-year wedding anniversary in Paris in 2022. Shiels often shares glimpses of his family life on social media, highlighting the importance of balancing professional commitments with personal life.

Rick Shiels Net Worth

As of 2025, Rick Shiels net worth is estimated $4 million. This wealth accumulation is attributed to various income streams, including his YouTube channel, sponsorships, merchandise sales, and golf coaching services.

Income Sources & Estimated Earnings (2024–2025)

• YouTube Ad Revenue: Rick Shiels' YouTube channel generates significant income through ad revenue. Estimates suggest monthly earnings ranging from $2,900 to $46,600, depending on video views and engagement.

• Sponsorships and Partnerships: Shiels has collaborated with several major brands, including Nike, Garmin, Mastercard, Lyle & Scott, and ECCO. These partnerships contribute substantially to his annual income.

• Merchandise Sales: Through his online store, Shiels sells branded merchandise, adding another revenue stream to his portfolio.

• Golf Coaching: Despite his online success, Shiels continues to offer golf coaching services, further supplementing his income.

Brand Collaborations and Sponsorship Deals

Rick Shiels has established partnerships with several prominent brands in the golf industry. Notably, he has collaborated with Nike, Garmin, Mastercard, Lyle & Scott, and ECCO. These collaborations have not only enhanced his credibility but also contributed significantly to his income.

Top Viral Moments on YouTube

Rick Shiels' YouTube channel features numerous viral videos that have captivated audiences:

1. "I Cheat at Golf with ILLEGAL Clubs & Ball!" – A humorous take on unconventional golf equipment.

2. "Fake Vs Real Golf Club - Incredible Results!" – An investigative video comparing counterfeit and authentic clubs.

3. "What Will a TOUR PRO Golfer Score Around a Public Course?" – A collaboration with a professional golfer tackling a public course.

4. "Rick Shiels Vs Jon Rahm (10 Shot Challenge)" – A competitive and entertaining match against professional golfer Jon Rahm.

Comparison of Net Worth with Other Golf Influencers

7 Interesting Facts About Rick Shiels

1. Early Start: Shiels began playing golf at 11 and turned professional by 19.

2. YouTube Pioneer: He was among the first golf professionals to leverage YouTube for coaching and content creation.

3. Massive Following: As of 2025, his YouTube channel boasts nearly 3 million subscribers.

4. Charity Work: Shiels co-hosted the first YouTube Golf Day in 2019, raising over £15,000 for Prostate Cancer UK.

5. Podcast Host: He hosts "The Rick Shiels Golf Show," a popular podcast discussing various golf-related topics.

6. Brand Collaborations: Shiels has worked with top brands like Nike and ECCO, enhancing his credibility in the golf industry.

7. Family Man: Despite his busy schedule, Shiels prioritizes family time and often shares moments with his wife and children on social media.

Influence on Young Golfers

Rick Shiels has significantly impacted young golfers by providing accessible and engaging content. His tutorials and reviews have demystified the sport, making it more approachable for beginners and inspiring a new generation of golf enthusiasts.

Other Ventures and Business Projects

Beyond YouTube, Shiels has diversified his portfolio through various ventures:

• Podcasting: Hosting "The Rick Shiels Golf Show," where he discusses golf topics and interviews guests.

• Merchandise: Selling branded apparel and accessories through his online store.

• Coaching: Continuing to offer golf coaching services, both in-person and online.

Quotes by or About Rick Shiels

• "I started to get comments and views, tens, then hundreds, and I was like, 'Oh my God, this is crazy'." – Rick Shiels on his early YouTube experience.

• "Rick Shiels is the world's most-watched YouTube golfer, with almost three million subscribers and one billion views on his channel." – The Times.

Current Status and Future Plans

In 2025, Rick Shiels continues to expand his digital footprint. His recent partnership with LIV Golf aims to engage a broader audience and bring innovative golf content to fans worldwide. Shiels remains committed to providing valuable golf insights while exploring opportunities to grow his brand further.

Social Media Presence

• YouTube: Rick Shiels Golf

• Instagram: @rickshielspga

• Facebook: Rick Shiels Golf

• Twitter: @RickShielsPGA

Conclusion

Rick Shiels' journey from a local golf coach to a global digital influencer exemplifies the potential of combining passion with innovation. His success story serves as an inspiration for aspiring content creators and golf enthusiasts alike, highlighting the opportunities that arise from embracing new platforms and staying true to one's passion.

FAQs

1. What is Rick Shiels' net worth in 2025?
Rick Shiels has about $4 million in 2025.

2. How did Rick Shiels become famous?
He made golf videos on YouTube that many people liked and shared.

3. What brands work with Rick Shiels?
He works with big brands like Nike, Garmin, ECCO, and Mastercard.

4. Does Rick still teach golf?
Yes, he still teaches golf sometimes, but he focuses more on making videos now.

5. How many YouTube subscribers does Rick Shiels have in 2025?
He has nearly 3 million subscribers on YouTube in 2025.

6. What is his most-watched video?
Some popular ones are about fake vs real golf clubs and his challenge with Jon Rahm.

7. Does Rick have a podcast?
Yes, it’s called The Rick Shiels Golf Show. He talks about golf and interviews people.