Jackson Olson Net Worth in 2025: Salary, Baseball Career, NIL Deals & Social Media Success
Discover Jackson Olson net worth 2025, income from NIL deals, brand partnerships, and social media. Full career and earnings breakdown included.

Jackson Olson is a famous baseball player and internet star from Connecticut in 2025. He started playing baseball when he was a kid and later played for Yale University. People know him not just for baseball but also for his funny and exciting videos on TikTok, where he has over 1.6 million followers and more than 112 million views. He now plays with a fun team called the Savannah Bananas, who travel to places like Georgia and Florida to play games and entertain crowds. Jackson also makes money from deals with big brands like Nike and Gatorade, and from social media, YouTube, and selling his own products. He has become popular in many states like Alabama, North Carolina, and Connecticut because fans love his energy and fun personality. In 2025, Jackson’s net worth is around $8.5 million, and he is one of the most loved athlete influencers in the U.S.
Biography
Full Name | Jackson Olson |
Date of Birth | April 6, 1999 (Age: 26 in 2025) |
Nationality | American |
Profession | Baseball Player, Content Creator |
Known For | Savannah Bananas, TikTok, College Baseball |
Marital Status | Single |
Net Worth (2025) | $8.5 million (estimated in 2025) |
Early Life and Education
Born in New Milford, Connecticut, Jackson Olson began playing baseball at just 5 years old. He attended St. Thomas More School in Oakdale, where he led the baseball team as captain. He initially enrolled at the University of Hartford and later transferred to Yale University, where he earned his degree in Communications and played shortstop for the Bulldogs.
His time at Yale helped him refine both his baseball IQ and his social media skills—an unusual but powerful combination that would define his brand.
Baseball Career Highlights
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College Performance (Yale Bulldogs):
In his senior season (2022–23), Olson recorded a .317 batting average, 40 RBIs, and was named to the First-Team All-Ivy League. -
Savannah Bananas (2023–2025):
Jackson joined the Savannah Bananas, a team known for mixing baseball with viral entertainment. His charisma and energetic field presence helped the Bananas skyrocket on TikTok, and he quickly became the team’s most recognizable player.
“Jackson doesn’t just play baseball—he puts on a show,” says Bananas coach Tyler Gillum.
Rise as a Social Media Influencer
Olson started making videos in 2020, but his content exploded in 2023. As of May 2025:
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TikTok: 1.6 million followers, 112M+ views
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Instagram: 830,000 followers
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YouTube: 120,000 subscribers
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Twitter/X: 160,000 followers
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Threads: 55,000 followers
His content features locker room skits, motivational stories, baseball challenges, and collaborations with fellow athletes.
What Is Jackson Olson Net Worth in 2025?
As of 2025, Jackson Olson net worth is estimated $8.5 million
This estimate is based on publicly reported NIL deal ranges, average influencer income for creators of his size, and available data from platforms like On3 NIL Valuations, SocialBlade, and recent interviews with marketing experts.
Income Sources & 2025 Breakdown
Income Stream | Estimated Amount (2024–2025) |
---|---|
NIL Sponsorships | $400,000 |
Brand Partnerships | $350,000 |
TikTok, Instagram Monetization | $300,000 |
Merchandise & Apparel Collabs | $100,000+ |
YouTube Ads & Revenue Sharing | $30,000 |
Guest Appearances & Speaking | $50,000+ |
Note: These figures are estimates and reflect typical industry earnings based on engagement rate and NIL contract benchmarks.
Major Brand Endorsements (Confirmed & Reported)
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Nike – Custom cleats and limited-run merch campaigns
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Rawlings – Baseball gloves and gear
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Gatorade – Energy content campaigns for college athletes
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Celsius Energy – Pre-game rituals and sponsor reels
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Easton Baseball – Bat demos and tutorials on TikTok
Each of these brands benefits from Jackson’s clean, upbeat, and high-energy image that appeals to Gen Z fans.
2022–2025 Income Growth Table
Year | Estimated Earnings | Key Growth Factor |
---|---|---|
2022 | $5.5 million | TikTok growth + college athlete NIL |
2023 | $7 million | Expanded brand partnerships |
2024 | $8 million | National campaigns + merchandise |
2025 | $8.5 million | Multi-platform revenue + speaking |
Awards & Achievements
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First-Team All-Ivy League (2023)
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ESPN “Top College Athlete Creators” (2024)
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NCAA NIL Summit Speaker (2024)
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Savannah Bananas “Most Engaging Player” (2024)
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100M+ lifetime TikTok views by mid-2025
Fanbase & Influence
Jackson Olson isn’t just followed by baseball fans—his audience includes students, lifestyle followers, and even parents. He regularly shares messages about mental health, motivation, and staying authentic as a student-athlete.
In 2024, he launched the “Baseball for All” initiative, helping underprivileged kids across Connecticut access free baseball coaching and equipment.
TikTok Content Strategy (2025)
Content Type | Description |
---|---|
Dugout Skits | Fun, behind-the-scenes comedy |
Baseball Tricks | Bat flips, glove stunts, trick throws |
Collabs | With NCAA players and MLB prospects |
Motivational Reels | Mindset tips, pre-game rituals |
Training Clips | Hitting drills, stretching routines |
Comparison With Other in 2025
Name | Net Worth (2025) | Specialty | |
---|---|---|---|
Jackson Olson | $8M | Baseball + Social Media | |
Livvy Dunne | $3M | Gymnastics + Fashion | |
Jared McCain | $850K | Basketball + YouTube | |
Mikey Williams | $2.5M | Basketball + TikTok | |
Hansel Enmanuel | $1.4M | Basketball + Motivation | |
Mark Felix | $2 million | Strongman |
7 Interesting Facts About Jackson Olson
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He choreographed a full dance routine while on second base.
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Jackson’s glove has “Grind Every Day” stitched inside.
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He taught a TikTok class at a D1 university media course.
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He’s a self-proclaimed sneakerhead with 60+ pairs.
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Once slipped on a banana peel on purpose for a viral video.
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He has a side hustle designing limited-run baseball hats.
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He’s met 3 MLB legends through NIL activations.
Future Plans (Post-2025)
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Evaluating pro baseball offers (including independent league options)
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Launching a YouTube docuseries: “Between Innings”
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Releasing a motivational eBook for athletes
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Hosting NIL education panels for student-athletes
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Expanding “Baseball for All” nationally by 2026
Conclusion
FAQs
Q: What is Jackson Olson’s net worth in 2025?
A: Estimated between $1.1M and $1.3M, based on NIL deals and media income.
Q: How does he earn money?
A: Through NIL sponsorships, TikTok monetization, YouTube, merchandise, and speaking gigs.
Q: Is he still playing baseball in 2025?
A: Yes, he continues to play exhibition baseball with the Savannah Bananas and is exploring pro options.
Q: What makes him popular?
A: His ability to mix fun baseball content with real-life motivation and authenticity.
Q: Has he worked with major brands?
A: Yes. Nike, Rawlings, Gatorade, Celsius, and Easton are among his confirmed partnerships.